The hype around the next generation of television, or ATSC 3.0 as it is formerly known, continues to grow. With the standards nearly finalized and examples of it in use in South Korea, a number of broadcasters that have been experimenting with the standard are eager to share what they are cooking up for the viewers, and some of them took the stage to do so as part of a panel at the 2019 Public Media Summit put on by APTS.
“It’s not often that you get a chance to have the wholesale revision of a communication system, and so this is a really exciting time to try and do this and bring it forward for the industry here in the U.S. and perhaps other places of the world,” said Skip Pizzi, vice president, technology education and outreach for the NAB, who moderated the panel.
